UzObi CEO Sederstrom: Startup Draws ‘Ethical Blueprint’ to Reduce ACP Disparities
(Via Hospice News) Early access to advance care planning can be a stepping stone to greater health equity among underserved communities.
But an ethical and inclusive approach to goals-of-care is critical to reaching these populations, according to Nneka Sederstrom, co-founder and CEO of UzObi, Inc.
UzObi, an advance care planning tech startup, began operations in January 2022. The Minnesota-based company focuses on providing decision making tools designed to help patients’ make end-of-life care choices that reflect their own values. Continue reading…